Although we are all in the video/communications business, we are also in the business of selling – selling our products and services to new and existing customers. People do business with people they trust. How do you build that trust in a way that also grows your bottom line? Come to MCAICT’s February 10th meeting at HB Group and walk away with some techniques you can apply right away in approaching prospects. Get some answers if you are feeling:

1. Pressured that the bottom line is not what it should be.
2. Frustrated by having lots of proposals but not enough business.
3. Concerned that there's no strategy for dealing with prospects who
   want to think it over.
4. Worried about giving away too much unpaid consulting.

These are issues that are addressed on a regular basis by Peak Sales Performance, LLC, an authorized licensee of Sandler Training. President Ed Schultek will join us on Feb. 10 to share some techniques and ideas that can help you elevate from the status of vendor to that of trusted advisor – an important step in improving sales. After 30 years in the corporate world in the U.S. and abroad, Ed started his own firm focused on helping individuals and/or teams build their sales development and competency. His experience includes sales and sales management roles with Johnson & Johnson, PepsiCo International and Frito-Lay. For more information, visit online at www.peaksalesperform.sandler.com.

Don’t miss this informative and interactive meeting.
Join us on February 10th at 6:30 p.m.

Stay connected, stay informed. Hope to see you there!